News

BrightStar Care (US) Generates Interest in Master Franchisees Globally

Posted on March 25, 2015

BrightStar Care (US) Generates Interest in Master Franchisees Globally

The number of people 65 years of age and older worldwide will double by 2050 and these people want to remain independent in the comfort of their own homes. BrightStar Care, a private duty home care and medical staffing franchise with more than 260 locations in the United States, is primed to fill the international demand for expert, high-quality in-home care. The home care franchise is already seeing success in China, Mexico, Australia, and within the Middle East. They are now planning expansion into Canada and the United Kingdom via Area Developer or Master Franchisees. “We are off to a great start with our international expansion endeavors,” said Shelly Sun, CEO and co-founder of BrightStar Care. “Our goal is to bring BrightStar Care into every country that has a high demand for our services, and with these recent efforts, we are well on the way. Our brand is committed to providing A Higher Standard of Home Care for families, and we have the proven model with a solid infrastructure to help our international franchisees deliver high-quality care in their communities.” BrightStar Care is unique among private duty home care providers in its commitment and ability to deliver the highest quality of care. Each franchise location employs a Registered Nurse Director of Nursing who creates unique, personalized plans of care for each client and oversees professional care teams of well-qualified, experienced caregivers who deliver expert, compassionate and personal care. Spearheading the international growth plan is franchise development veteran Anthony Padulo, who has successfully expanded brands such as Dunkin’ Brands, BP Oil and Aamco into global markets. As Executive Vice President of Domestic and International Development for BrightStar Care, Padulo is focusing efforts on securing deals with Area Developers to own and operate multiple locations at a time, or Master Franchisees, who can sub-franchise after opening two to five of their own locations. “The ideal candidate for this business opportunity is someone who recognizes that demand, has the team and infrastructure in place to bring the brand in their region, and is committed to making a true difference,” Padulo said. Business...

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Lapels (US) Signs with World Franchise Associates (UK)

Posted on March 23, 2015

Lapels (US) Signs with World Franchise Associates (UK)

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently signed a consulting agreement with World Franchise Associates (WFA) of London, England. World Franchise Associates is an international franchise organization that expertly assists franchisors entering new international markets and assists international franchise buyers in acquiring the best franchised business brands. As part of the one-year agreement, WFA will work to connect Lapels to operating companies in the Middle East and southeast Asia “Expanding internationally has been something that’s been on our radar for the past few years but coming up with the right strategy has been in a challenge,” said Kevin Dubois, CEO of Lapels Dry Cleaning. “Working with a firm with a track record like WFA’s will greatly expedite our plans for international growth.” WFA (www.worldfranchiseassociates.com) is registered in London with offices in the UK, Middle East, Asia and East and Central Europe. Some of the franchises the firm has helped expand internationally include: Steak ‘n Shake, Fastsigns and Joe’s Crab Shack. WFA is the publisher of the World Franchise Review. “The types of franchises that succeed in the international market typically have a unique offering. What Lapels has done in creating a environmentally friendly method to dry clean clothes certainly fits that description,” said Martin Hancock, WFA chief operating officer for North America. “We’re looking forward to working with Kevin and his team to bring that package to the international market for today’s aspiring franchise owners looking for a greener franchise opportunity.” Lapels has pioneered its eco-friendly dry cleaning experience over the past dozen years. That effort features the latest technology in equipment to improve the dry cleaning cycle and utilizing GreenEarth® solvent at its newer locations. GreenEarth is the dry cleaning industry’s only non-toxic cleaning alternative. Using these kinds of solutions and, Lapels is one of the few dry cleaners able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. For complete information on Lapels Dry Cleaning, please visit www.mylapels.com. About Lapels Dry Cleaning Lapels Dry Cleaning is an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts. Lapels has 60+ franchises across the U.S. Lapels Dry...

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Dutch Embassy Opens Straetus’s (Netherlands) Stand at French Exposition

Posted on March 20, 2015

Dutch Embassy Opens Straetus’s (Netherlands) Stand at French Exposition

Dutch Embassy opens Straetus’s stand at French Exposition. Straetus International is proud to announce that Dutch Embassy’s Trade and Economic Counselor, mr. Buise, will open the Straetus stand at the Franchise Expo in Paris*. “Dutch Embassies show their commitment and support and are really trying to help us grow and develop our business on an international scale. Thanks to the highly developed network, we are able to grow really fast. By opening this stand, the Embassy show their commitment and willingness to help us achieving our goal.”, said Straetus’s CEO Emile Spruijt. Straetus has several meetings planned already. There is a group of Chinese investors coming to Paris especially to meet us and to discuss possibilities in China. And Straetus will also sign the Master franchise Agreement for Belgium as well. “But our goal is to select one exclusive master franchiser.” said Spruijt. Straetus is active in Europe, Russia and the Middle East and will introduce the franchise system in the US during the International Franchise Expo in New York, next June. *Due to the fact that the first day is on a Sunday, the opening will be on Monday at 09.30 Location Straetus stand: U99 Straetus International...

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MENAFA attends SME World Summit 2015, Dubai

Posted on March 19, 2015

MENAFA attends SME World Summit 2015, Dubai

Mr. Omar Al-Haza’a, Vice President & Director of Business Development of MENAFA attended the SME World Summit 2015 yesterday at the Jumeirah Beach Hotel, Dubai. In addition to the panel discussions, workshops and keynote addresses, SME World 2015 features an Expo where regional SMEs showcase their products and services, present their success stories and share plans with industry, government, investors and the general public.

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Meito (Germany) Bubble Tea Aspires to Go Mainstream in Beirut

Posted on March 16, 2015

Meito (Germany) Bubble Tea Aspires to Go Mainstream in Beirut

Bubble tea first descended upon Beirut in 2011, when a small hole in the wall aptly dubbed BubbleT opened next door to what was once Burger Nation in Hamra, where ZWZ presently stands. The Lebanese public was heretofore unfamiliar with the Taiwanese specialty beverage, which is tea-based and in its original format filled with tapioca balls. The tiny location in Hamra didn’t do much in the way of heightening general awareness about bubble tea, and even the kiosk that opened in City Mall Dora next to the food court never seemed to draw a crowd. Four years have passed, and a German bubble tea brand wants to do something about mainstreaming the pearl milk tea in Lebanon. Meito was born in Munich, utilizing the smarts of engineers and robotic designers to revolutionize the way bubble tea is crafted. You pick the tea base—green tea, jasmine tea, or black milk tea; then the flavor, ranging from the fruity (e.g., blueberry, mango, passion fruit and lychee are but a few) to the more luxurious (e.g., almond, chocolate, soya milk, vanilla); and finally, the spheres (tapioca pearls, popping bobas filled with fruit syrup, or JELL-O-like jellies). Step back and admire the barista as he concocts your order with the help of some fancy gadgetry. Meito became a sensation in Munich and extended its footprint to an international scale, first venturing into Egypt. Given its popularity in the North African country, Meito management decided to head to Beirut, and they’ve opened the first of seven planned strongholds in Ain Mreisseh, exactly where the storied Hard Rock Café used to stand. I had the opportunity to visit the café and enjoy not only bubble tea but breakfast as well. Opting for the savory—poached eggs on toast doused with hollandaise—among sweeter options including a fruit cup, yogurt parfait, and pancakes, I was dazzled when the plate proved to be scrumptious. Two delicate eggs resting on a bed of sautéed spinach and diced onions atop two halves of an English muffin gush silkily when poked at with a fork. Sop up the pool of yoke and hollandaise with the muffin, but you’ll probably require more bread, as the portion provided weighs in on the modest side. Ask if you can have your bread toasted—I love it crispy. Besides breakfast and bubble tea, Meito boasts frozen yogurt with a considerable selection of toppings, as well as a display of enticing baked goods that you’d find inside a local Starbucks. In fact, judging by the looks of the goodies on offer, I think Meito employs the same supplier, Zouk Mosbeh-based Le Meilleur. Meito provides indoor seating and an outdoor terrace. The views of the Mediterranean are absolutely stunning and unobstructed, even from Meito’s ground-level perch. This is the perfect place to bring a book or magazine or plug in your laptop (once the wifi is functional) as you enjoy a novel refreshing beverage a mere step from the seaboard. Meito is hosting a grand opening celebration Saturday, March 7, from 6 to 9 PM. If you’re in the area, drop by for the festivities and a taste of the goodness they’re bringing to Beirut....

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MENAFA’s Vice Chairman meets with the Director of Franchise Development of Jabryz Group

Posted on March 12, 2015

MENAFA’s Vice Chairman meets with the Director of Franchise Development of Jabryz Group

Mr. Omar Al-Haza’a, Vice President & Director of Business Development of MENAFA with Mr. Sanjay Duggal, Director of Franchise Development of Jabryz Hospitality Management Services during their meeting at Redstar Bistro in Abu Dhabi yesterday.

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MENAFA’s Chairman meets with the Egyptian Franchise Development (EFDA)

Posted on February 17, 2015

MENAFA’s Chairman meets with the Egyptian Franchise Development (EFDA)

Dr. Khalid Al Sharfa, Chairman of MENAFA and Mr. Tarek Tawfik, Chairman of Egyptian Franchise Development Association (EFDA) had a meeting today to explore the possibilities on how MENAFA and EFDA can work together for the benefit of the Franchise Industry in the Middle East.

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AWARD WINNING FRANCHISE SEEKS PARTNERS IN THE MIDDLE EAST · MENAFA in the Global Franchise Magazine, Europe · WE NOW CATER TO THE WHOLE G.C.C - Mandilicious · Dubai-Based Food Truck Firm Roundup To Launch Saudi Operations · 1st MENAFA Chapter to be established in Bahrain · DESITA GELATO AWARD 2016 · MANDILICIOUS opening soon in Qatar, Ibn Battuta Mall-Dubai, and Ras Al Khaima · Mandilicious signs a master franchise agreement in Canada · The Legal 500 EMEA – Leading Firm Kingdom of Saudi Arabia · MENAFA attends Business Community Engagement by Department of Economic Development