News

Denny’s (US) to Open Two New Restaurant Locations in Dubai

Posted on January 13, 2016

Denny’s (US) to Open Two New Restaurant Locations in Dubai

Denny’s Corporation, one of the largest family dining chains across the globe, today announced the opening of two new restaurant locations in Dubai, United Arab Emirates. On Wednesday, December 9 America’s Diner launched a flagship location on Al Manara Street (off Sheikh Zayed Road), which follows the recent opening of the country’s first Denny’s at Al Ghurair Centre in September. Both restaurants introduce the brand’s new Heritage design elements to the region, featuring a warm and welcoming atmosphere pronounced by a unique balance of natural wood tones, earthy textures, modern colors and metal accents. The two new Dubai locations are the first of 30 franchise restaurants planned for the area by regional franchise partner Advance Investment, L.L.C., the master franchisee of Denny’s for the Gulf Region. The partnership encompasses an exclusive agreement to develop Denny’s restaurants in nine countries within the Middle East over the next 10 years. “Our Dubai openings mark a significant milestone for Denny’s as we continue to make progress expanding America’s Diner internationally,” commented John Miller, Denny’s President and Chief Executive Officer. “We have built a brand that has garnered a loyal following well beyond the United States, and are pleased to open our new restaurants in Dubai which demonstrate the global demand for what Denny’s offers: classic American comfort food served in a welcoming environment at an everyday value.” Ghassan Kassabji, Executive Director, Food Quest, providing management support to Advance Investment, LLC commented, “We are proud to be the first to bring Denny’s to the United Arab Emirates and introduce local families to the diner favorites that have resonated with guests around the world. We believe the concept is a great fit for the region.” Denny’s Senior Vice President of Global Development, Steve Dunn, added, “Denny’s is one of the largest family dining chains across the globe, and we are excited to add Dubai to the list of international destinations offering our unique diner experience. It has been a true pleasure working with Advance Investment, L.L.C. and we look forward to finding more qualified partners like Ghassan and his team to further expand Denny’s international footprint.” About Denny’s Denny’s is the franchisor and operator of one of America’s largest franchised full-service restaurant chains, based on the number of restaurants. Denny’s currently has over 1,700 franchised, licensed, and company restaurants around the world with combined sales of $2.7 billion including 112 international restaurants in Canada, Costa Rica, Mexico, Honduras, Guam, Curaçao, Puerto Rico, Dominican Republic, Chile, El Salvador, New Zealand and the United Arab...

read more

منافع والنمر لتنظيم المعارض يوقعان اتفاقية لإقامة أول معرض فرانشايز في سلطنة عمان

Posted on

منافع والنمر لتنظيم المعارض يوقعان اتفاقية لإقامة أول معرض فرانشايز في سلطنة عمان

أوضح سالم بن عمر الهاشمي رئيس مجلس إدارة شركة النمر الدولية لتنظيم وإدارة المعارض في المؤتمر الصحفي الذي عقد بفندق مسقط انتركونتيننتال أن الشركة وبالتعاون مع جمعية حقوق الامتياز التجاري لمنطقة الشرق الأوسط وشمال أفريقيا (منافع) تقوم بتنظيم المعرض في التاسع من شهر مايو المقبل بمركز عمان الدولي وبدعم من غرفة تجارة وصناعة عمان والهيئة العامة لتنمية .المؤسسات الصغيرة والمتوسطة (ريادة) والمركز التجاري العماني الأمريكي والمجلس البريطاني للتجارة والإستثمار....

read more

MENAFA, AL NIMR signed cooperation agreement to host the 1st Franchise Expo & Forum in Oman

Posted on

MENAFA, AL NIMR signed cooperation agreement to host the 1st Franchise Expo & Forum in Oman

With the aim to support various initiatives in developing entrepreneurship amongst the nationals, Al Nimr Expo and the Middle East and North Africa Franchise Association (MENAFA), is joining hands in organising the Oman Franchise Expo & Conference 2016, which will provide local and international franchise businesses an ideal platform to introduce and establish their brands and unique business concept to hundreds of potentials franchisees in Oman and the region....

read more

MENAFA and RAK SME organized Franchise Event in RAK for local SMES

Posted on

MENAFA and RAK SME organized Franchise Event in RAK for local SMES

The workshop was conducted by Omar Al-Hazaá, Vice President of MENAFA at the RAK Chamber of Commerce premises covering all important aspects of Franchising. MENAFA was awarded by RAK SMES for its contribution to the Franchising Industry in UAE and the MENA Region.

read more

مؤسسة سعود بن صقر لتنمية مشاريع الشباب تنظم ندوة «الفرانشايز

Posted on December 22, 2015

مؤسسة سعود بن صقر لتنمية مشاريع الشباب تنظم ندوة «الفرانشايز

نظمت مؤسسة سعود بن صقر لتنمية مشاريع الشباب بالتعاون مع منتدى رواد الأعمال بدبي  وجمعية الشرق الأوسط وشمال إفريقيا لحقوق الامتياز (منافع)، ندوة حول حقوق الامتياز (الفرنشايز)، بهدف توعية أصحاب الأعمال الراغبين في الدخول في مجال حقوق الامتياز، وتعريفهم بمفهوم حقوق الامتياز ومميزاته قدم الندوة عمر الهزاع نائب الرئيس ومدير تطوير المشاريع في «منافع»، حيث قام بتعريف مفهوم الفرانشايز والشروط والاتفاقيات المتعلقة به وأوضح حجم الاستثمار في قطاع حقوق الامتياز بالمنطقة ونسبة النمو الكبيرة في هذا القطاع، وتطرق لمميزات الاستثمار في الفرانشايز وشروط الجاهزية للدخول في المجال وكيفية اختيار الفرانشايز المناسب  وقد تم تكريم (منافع) من قبل مؤسسة سعود بن صقر على مساهمتها الفاعلة في تطوير قطاع الفرنشايز في دولة الإمارات العربية المتحدة والمنطقة...

read more

Rice Creamery spreads geographical footprint

Posted on December 14, 2015

Rice Creamery spreads geographical footprint

Rice Creamery, the UAE’s latest home-grown conceptdeveloped by Glee Hospitality and dedicated to the quintessential Arabian dessert – ricepudding, is aggressively looking at spreading its footprint across the Gulf and Middle East, with spate of new openings planned in the coming months.   Rice Creameryhas carved a niche for itself since opening its firstoutlet at the Citywalk Development, Al Wasl Road in Dubai in October 2013 and has been steadily spreading its market presence ever since.   Rice Creamery opened its store in Riyadh in summer of 2015; and two new locations are planned to open in six months’ time.   The Dubai Mall outlet of Rice Creamery opened on September 14, 2015.   In Kuwait, the company has already opened one outlet, and the second outlet in the country is under negotiations.   In Bahrain, Rice Creamery is planning to open its first outlet in the first quarter of 2016   Expansion into Egypt is under negotiations. The company is in advanced talks with prospective franchise partners.   Abdul Kader Saadi – Managing Director at Glee Hospitality, said: “Rice Creamery’s expansion is a testimony to its innovative concept that resonates with the demographic break-up of the Gulf residents. Plans are afoot to spread its unique offering across new markets in the region and beyond.”   A hearty homemade treat that has been served for generations, on every special occasion-birthdays, weddings and dinners, Rice Creamery uses the same basic rice and milk formula but then adds a whole range of flavors to it!   With over 35 options, the menu offers diverse flavours and toppings, including orange blossom, peanut butter and kunafa as well as sweeter options such as white chocolate, red velvet and vanilla amongst many others. Decadent toppings include crushed Oreo cookies, cornflakes, almonds and toffee...

read more

DESITA Helps Pasta & Sugo Bring Its ‘Street Food Franchise’ in the Middle East

Posted on December 13, 2015

DESITA Helps Pasta & Sugo Bring Its ‘Street Food Franchise’ in the Middle East

We, at DESITA are proud to announce yet another milestone in our journey! We have recently tied up with Pasta & Sugo – a leading ‘Italian Street Food’ brand, to help it export its ground-breaking pasta ‘street food franchise’ concept to the Middle East. A Brief Backstory Pasta & Sugo is reputed for revolutionizing the way traditional Italian food is perceived and consumed around the world. The brand brings ‘slow food to the streets’ through professional, fully-automated, one-of-a-kind point of sale (POS) units. What could be a better example of slow food than Pasta – the symbol of traditional Italian gastronomy! Pasta & Sugo promotes the sale of traditional Italian pasta in a ‘quick’ way, while maintaining premium quality standards through its fully automated and high-tech stand-alone POS units, which require smaller work spaces, lower operation costs as the Chef is not necessary. What’s different about bringing slow-food to the street? When you think of digging into a plate of delicious, authentic Italian pasta, you naturally picture yourself sitting in a fancy restaurant, waiting endlessly for the server to bring you your order and trying to keep your taste buds from drooling. But thanks to Pasta & Sugo, you can now enjoy a fresh and generous portion of pasta with your favorite sauce in 2 ½ minutes flat – order to service time! No compromise on taste or quality. And the cooking – ‘Al dente’ of course! The USP The concept of a fully-automated, professional and ‘quick’ workstation offering pasta does not exist in the markets till date. What’s even more noteworthy is that DESITA will support Pasta & Sugo introduce this first-of-its kind concept in the Middle East! The Motive The main idea of introducing this concept in the Middle East is to meet the growing consumer demands of ‘eating faster and on-the-go’ and provide a better alternative to ‘make-do’ and unhealthy fast food options. At the same time, the focus is on promoting the consumption of authentic pasta ‘outside’ conventional restaurants, while promoting the Italian style of “bella vita”. Partnership with DESITA We at DESITA are very enthusiastic about this partnership with Pasta & Sugo. The brand chose us because of our years of experience in the Middle East foodservice market; the franchising business know-how, the consumers and the trends. We have worked with top brands in this region, helping them realise their shop concept design, franchising and branding aspirations. Working with Pasta & Sugo will be another feather in our hat! We will lend our shop concept design expertise, technical knowledge and deep understanding of the Middle East foodservice market to help Pasta & Sugo bring its wide range of top quality gourmet pasta and traditional Italian sauces in this region. We will help this revolutionary Italian Franchise food brand set up fully-autonomous pasta stations across the Middle East and enable the purchase and consumption of pasta through kiosks, shops and even on the streets, with the help of mobile food ordering solutions. In other words, we will help Pasta & Sugo set up its Franchise rollout in the Middle East and enable everyone to enjoy excellent pasta everywhere! Want to know more about Pasta & Sugo? Are you an entrepeneurs willing to buy this booming Franchise? Contact us. Wish to track our progress on the project? Stay tuned to ourFacebook, Twitter, Instagram, Linkedin and Pinterest...

read more

COFFEE ONE. Be your own barista.

Posted on

COFFEE ONE. Be your own barista.

COFFEE ONE corner is the Italian format of coffee to go. COFFEE ONE applies the concept of modularity to the modern concept of coffee corner. A format completely modular and multifunctional suitable for small spaces, offering to its customers a new interactive and multisensorial experience with an unique and innovative modular good design. Be your own barista. A new interaction between customer and operator. The old bulky bar counter disappears and gives rise to a new point of sales, in an area of total free flow. The interaction between operator and customer becomes active. The compact size and the reduction of the spaces are the perfect formula to reduce the high management costs. Many of the design efforts have had as its goal to maximize the compactness and functionality of each individual element. This unique and innovative system, allows to manage a wide range of products and offers the opportunity to generate additional revenue. COFFEE ONE corner is perfectly suited to be the solution for different destinations: business centers, airports, hotel chains, universities, large shopping centers, metro stations, offices building and in any other space with a traffic of interest. COFFEE ONE it has been awarded with the SMART LABEL 2015. Discover more at works...

read more

Dubai, Milano and Abu Dhabi: our journey into the world of Trade Fairs (infographics)

Posted on

Dubai, Milano and Abu Dhabi: our journey into the world of Trade Fairs (infographics)

Dubai (Middle East Franchise Expo), Milano (Salone Franchising), Abu Dhabi (International Franchise Conference & Exhibition) and Milano again (Host hospitality fair).  Events and exhibitions are undoubtedly very important occasions for companies and entrepreneurs interested in creating new synergies, giving birth to new ventures, expanding their business and meeting new partners and strategic suppliers. Choosing to take part in certain initiatives rather than others, as exhibitors or as simple patrons, is not a trivial decision and denotes a very precise vision of professionalism as well as a strong inclination to seize the current trend in the reference markets. Last October, we participated in three exhibitions: the ‘Middle East Franchising Expo’ in Dubai, the ‘Salone del Franchising’ and ‘Host’ hospitality fairs, both in Milan. Read more at Hospitality and Franchising. Last November we partecipate at the International Franchise and Conference Exhibition in Abu Dhabi. In addition to our work at these events, we studied, reasoned and synthesized collected data into three infographics that summarize and compare our overall experience at the Middle East and North Africa fairs with the Italian ones. MEFE is a premier event dedicated to the franchise sector in the Middle East and is organized byMENAFA – the Middle East & North Africa Franchise Association of franchisors, franchisees, and service providers and where our CEO Norman Cescut is Ambassador to Italy. In a span of two days, around 2,500 people visited the stands of 60 exhibitors in search of information, business ideas, business cards, brochures and inspirations. The event saw the closing of 11 official contracts – a very positive signal that confirms, if necessary, how beneficial the economic situation in certain territories is and how many opportunities are up for grasps for those who decide to focus on creating an original and well structured brand. The food sector continues to be the most attractive option for investors; more importantly, it produces the maximum proposals – a growing trend that openly negates the popular opinion held by many who bet on the explosion of the ‘bubble’ in this sector. We enjoyed and appreciated the event particularly because it was reserved entirely for professionals looking to explore, conduct and grow their business. Stands selling trinkets, gadgets and other equipment, often seen at other business fairs, were totally absent. Now we come to Milan. As indicated in the infographic, the event was held over four days and attracted around 13,500 visitors. In our view, a noteworthy aspect of the fair was that seminars and training courses were available for free. We smiled a bit at the little pacific invasion of food trucks, definitely catchy and cute (we have spoken about them here – Italian Street Food – From Street Corner to Mainstream Culture), but also a symbol of Italian increasingly stagnant economy that promotes the development of business, albeit with low investment and lack of far-fetched planning. However, the interest in franchising is undeniable, especially if we look at the annual turnover figure of 23 Million Euros. Over 180,000 human resources are employed in the industry; the sector has 33% women entrepreneurs; plus, opening a franchising business calls for a minimum initial investment of only 25,000 Euros. An alternative solution to buying a Franchise is to build a new brand from scratch. This requires testing the business model, doing development work and taking advantage...

read more

54° East is pioneering “Food Trucks” services in the Middle East region

Posted on December 9, 2015

54° East is pioneering “Food Trucks” services in the Middle East region

54° East will change the appetite of the people in the Middle East with the launch of Round up in the region. They would like the customers to have a unique experience in the Food and Beverage industry at a very low cost.  For more information about their products and service, you can read more about their presentation at https://drive.google.com/file/d/0B7zsId63DYuVM2VZay14eXZvelU/view?pli=1.

read more
AWARD WINNING FRANCHISE SEEKS PARTNERS IN THE MIDDLE EAST · MENAFA in the Global Franchise Magazine, Europe · WE NOW CATER TO THE WHOLE G.C.C - Mandilicious · Dubai-Based Food Truck Firm Roundup To Launch Saudi Operations · 1st MENAFA Chapter to be established in Bahrain · DESITA GELATO AWARD 2016 · MANDILICIOUS opening soon in Qatar, Ibn Battuta Mall-Dubai, and Ras Al Khaima · Mandilicious signs a master franchise agreement in Canada · The Legal 500 EMEA – Leading Firm Kingdom of Saudi Arabia · MENAFA attends Business Community Engagement by Department of Economic Development